The essays were published individually.
This is how they were written.
They are now collected as a single issue: WatchDossier — Special Issue, April 2026
Six essays on brands, capital, and the remaking of modern watchmaking.
Read in sequence, they trace a shift that is already complete: the watch as object, the brand as asset, and the space between them where value now resides.
Download the issue below.
The question is no longer what a watch is. It is what it has become.