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When Time Flows Like Music: The HYT x Fally Ipupa Story
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When Time Flows Like Music: The HYT x Fally Ipupa Story

A Case Study in Authentic Collaboration and Technological Artistry.

Sergio Galanti's avatar
Sergio Galanti
Jun 21, 2025
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WatchDossier
When Time Flows Like Music: The HYT x Fally Ipupa Story
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In 2025, the luxury watch industry faced an unprecedented challenge—how to remain relevant in an era where digital technology dominates timekeeping. As traditional Swiss watchmakers struggled to capt…

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